Figuring out the best way to market your veterinary practice doesn’t have to be a headache! Join us for a dynamic webinar where we’ll break down the essentials of effective marketing and help you decide what your team can tackle in-house and when to call in the pros. We’ll dive into the fundamentals of key areas like defining your mission/values and ideal client, building a standout brand, mastering digital marketing, and strengthening community ties and relationships within the practice. Get ready to elevate your marketing game and make confident decisions that drive success!

Guest Speaker: Carol Hurst, LVT, CVPM, CVJ, CCFP

Carol is proud of her LVT roots, having obtained her credentialing in 2005, straight out of high school. She understands the dynamics of practice leadership as she was thrust into a management role after being on the floor for two years, with very little preparation. She loved affecting positive change within the practice and went on to manage for 12 years.

One of her passions is giving back to the veterinary community, and she has done so by writing medical and leadership articles and serving as Vice-President and then President of her local manager group. One of her driving forces is helping others in leadership with all of the tips and tricks she has learned. This has played a big part in the various forms of credentialing she’s earned. It also led her to join the Patterson University team as an instructor for a time and co-owning her own company where she could exercise these skills before joining the VetSupport team full-time.